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Wednesday, 18 April 2018 14:17

Does Your Current Blog Need Fixing?

You are a business owner. Naturally, you'd want to try things that can help your business. That may be the reason why you got into blogging a few years back when you heard it can improve traffic to your website.

Unfortunately, your blog wasn't able to deliver the results you expected. No one is reading your blog, and you're no longer motivated to write.

Is this a familiar scenario? Do you think your blog is stagnant and not reaching your audience? If you are unsure whether or not your blog needs to be overhauled, here are some tell-tale signs (and how you can fix them):

There are no share buttons. One of the reasons we love social media is how they're the perfect platform to share your blogs on. Now those social media platforms won't be able to do that if there are no share buttons for your blogs.

Your blogs are hard to read. Perhaps you are using a font that is too small or the font colour is too bright (let’s leave neon technocolour fonts in the 2000s?) or maybe the page is too dark. Even if your content is really good, if it's a little challenging to read it, you can bet the person reading it will go somewhere else where their eyes won't be strained from reading.

You don't provide anything of value. This is the opposite of that last one. If you're just publishing just for the sake of publishing, you should stop. You should always provide valuable content. Why? It's because every post is possibly your one chance to impress your guest on your website and get them to come back. You don't want to ruin a chance to get new customers because your blog post doesn't provide valuable information, right?

Your reader has to go through a lot of steps just to comment. Nobody wants to jump through hoops (we're looking at you CAPTCHA) just to be able to leave a comment. If you were in your reader's position and you really liked what you read and you wanted to say something, wouldn't you feel annoyed or even frustrated if you can't do it right away?

If you recognize any of these signs then your blog does need fixing. But how do you do that exactly? With all the things you have to take care of, your blogs may not be on top of your list. However, blogs are too important for your business to be neglected. With Danger Dynamite's help, you can have the best possible blogs for your website. You get to enjoy its many benefits without having to worry about it! Let us help you turn your blog into something that truly reflects what your brand is all about.

Published in Blog